about us
our story
Movement has always been a part of my life. As a personal trainer and lifelong fitness enthusiast, I’ve practically lived in activewear. But time and time again, I struggled to find pieces that were both high-quality and affordable. It felt like I had to choose between overpriced luxury brands or budget-friendly options that didn’t last. That’s when I knew something had to change—so I created Paiya.
Paiya was designed for real life and real people—the busy mom, the dedicated yogi, and the social butterfly. Maybe you’re heading to Pilates in leggings and a sports bra, lounging in joggers and an oversized tee on a slow Sunday, or throwing on one of our stylish tanks for a last-minute brunch. Whatever your day looks like, Paiya is made to move with you. Our minimalist design makes it easy to mix, match, and seamlessly incorporate into your everyday wardrobe.
At Paiya, we believe that confidence starts from within—but the right outfit helps, too. Every piece in our collection is created with comfort, durability, and style in mind—all at a price that won’t break the bank.
We promise Paiya will be your new favorite movement essential—designed to move in and guaranteed to make you smile!
Thank you for being part of this journey. Your support means everything!
Aly x
our brand name
Paiya was inspired from the Buddhist word Upaya which translates to “suited to the place or situation”.